May 2008 Archives
Mayyyybeee... but the digital home of 2013, as portrayed here, is still a Media 2.x home.
"Network enabled digital [picture] frames and clock radios"??? Is that the exciting future Forrester sees in store for us? <sigh>
Personally, I doubt that this is the future that the smart folks at Apple sees in store for Apple.
Gigaom story references Forrester's report on Apple... and contrasts this to how they interpret Samung's realignment of its business units
Kudos to the commission.
From the CRTC:
Backgrounder on broadcasting in new media
What is broadcasting?
Broadcasting is defined in the Broadcasting Act as the transmission of programs by radio waves or other means of telecommunication and which are for reception by the public. The Act further defines a program as sounds or visual images, or a combination of the two, that are intended to inform, enlighten or entertain. Visual images that consist predominantly of alphanumeric text are not considered as a "program" under this definition.
What is considered broadcasting in the new media environment?
Broadcasting in the new media environment consists of the distribution of audio or video content, or a combination of the two, using new technologies and platforms, such as the Internet and mobile devices. The Commission considers that alphanumeric text and content customized by users fall outside of the scope of broadcasting in new media.
What do you mean by "professionally produced?"
The Commission is mainly concerned with the broadcast of professionally-produced Canadian content over the Internet and through mobile devices. This type of content is generally expensive to produce, of a high quality and comparable to what has traditionally been aired on television and the radio. Audio and video content customized by users is not considered as being professionally produced.
When did the Commission exempt new media?
In 1999, the Commission examined new media services that deliver broadcasting content over the Internet and concluded that regulation was not necessary to achieve the objectives of the Broadcasting Act.The Commission issued an Exemption Order for these services, observing that:
- there was no discernible impact on conventional radio and television audiences attributed to new media services
- market forces were providing for a Canadian presence on the Internet, which was supported by a strong demand for Canadian content, and
- there was no evidence that the Internet had impacted the traditional broadcasters' advertising revenues.
In 2007, the Commission issued a similar Exemption Order for broadcasting services that are received through cellphones, personal digital assistants (PDAs) and other mobile devices.
Why review new media broadcasting now?
The Commission has made it a practice of periodically reviewing its exemption orders. In the decade since the Commission exempted new media broadcasting services, the landscape has evolved significantly. In particular:
- Canadian are spending more time accessing broadcasting content over the Internet and on mobile devices, and asserting greater control while doing so.
- Globally, the pace at which professionally-produced broadcasting content is being made available online is accelerating, but Canadian participation is lagging.
- Advertisers are increasingly embracing marketing strategies tailored to broadcasting in new media.
Which objectives of the Broadcasting Act are relevant to broadcasting in the new media environment?
There are two main objectives that are particularly relevant to the issue of broadcasting in new media. The first is that each element of the broadcasting system must contribute to the creation and presentation of Canadian programming. This programming must reflect Canada's creativity and talent, its two official languages, its multicultural diversity, its social values and the special place of Aboriginal peoples within its society. The second objective is that Canadians should have full access to the broadcasting system, both as audiences and as producers and creators in the industry.